Amy Bach

Executive Director

Amy Bach has been a professional advocate for insurance policyholders since 1984 and an attorney since 1989. She co-founded United Policyholders in 1991 and serves as the organization's Executive Director and primary spokesperson; shaping and overseeing the Roadmap to Recovery™, Roadmap to Preparedness, and Advocacy and Action programs. She is a nationally recognized expert on insurance...Read more

Emily Rogan

Emily Rogan

Chief Operating Officer

Emily Rogan joined United Policyholders (UP) in January 2008. As the Chief Operating Officer, Emily works closely with the Executive Director, UP staff, and volunteers to advance the mission of the organization. Along with performing high-level operational management, Emily is instrumental in UP’s programmatic success. Her role in the Roadmap to Preparedness Program involves educating...Read more

Andrew Cattell

Development Manager

Andrew Cattell joined United Policyholders in August 2017. As the Development Manager, Andrew works closely with the Executive Director to ensure that UP has the resources to successfully achieve its mission. Specifically, he is responsible for cultivating relationships with corporate and individual donors, securing grant funding, and coordinating UP's annual fundraiser, Tee UP....Read more

Lyn Bradshaw

Office Manager

Lyn Bradshaw joined United Policyholders in October 2017. As the Office Manager, she works closely with the Executive Director and UP staff to contribute to UP's outreach, maintains the Client Relationship Management system, and completes various organizational projects.   

Lyn was raised in San Francisco and earned a Bachelor of Science in Business Administration...Read more

Kay Coates

Kaye Coates

Outreach Coordinator, Roadmap to Preparedness Program

Kaye Coates joined United Policyholders in April of 2010 as Outreach Coordinator for our Roadmap to Preparedness program in Southern California. Kaye is in charge of getting our tools distributed and our "Insurance Assurance – Does Your Safety Net Have Holes?" messages and tips heard throughout San Diego and San Bernardino counties in high wildfire risk areas. Kaye's personal and professional...Read more

Kerri Oliver

Kerri Waite

Colorado Coordinator

A survivor of the Waldo Canyon Wildfire of 2012, Kerri Waite began her work with UP as a volunteer assisting in her community's long-term recovery.  She transitioned into the role of UP's Colorado Coordinator when less than one year later a second major wildfire broke out in El Paso County.  Kerri has helped coordinate over 20 Roadmap to Recovery and Preparedness workshops in three...Read more

Karen Reimus

Karen Reimus

Outreach Coordinator, Roadmap to Recovery Program

Karen Reimus is a lawyer and a mother of two. Karen and her family lost their home and all their possessions is the October 2003 Cedar Fire. The firestorm leveled her suburban San Diego neighborhood and destroyed thousands of homes throughout San Diego County. After finding...Read more

Sandra L. Watts

Project Coordinator, Roadmap to Recovery™

Sandra Watts joined the UP staff in May 2018 after volunteering in 2017.  She brings over 25 years of insurance claims experience, including more than 10 years of property and casualty claims management to our policyholder support-focused work.  Sandra has skillfully guided major insurance carriers through hundreds of complex claim disputes, both litigated and non-litigated...Read more